A child growing-up in the 1980s it was the decade of the power brands. Coca-Cola was in every hit kids movie, on every billboard and adverts on the TV. It was a name all kids remembered, simple catchy and easy to say. Other big brands followed Coco-Cola, using names that flowed. Such as Krispy Kreme, Dunkin Doughnuts, PayPal and most recently TikTok.
These are brand names we never forget and big marketing companies plan it this way. They use something called Alliteration. Kids love alliterations, because they are easy to remember and often rhyme. I turned using alliterations into the game below, to help kids learn and match word sounds.
The Mooki Cards contain a “Awesome Alliteration” card. To help dyslexic children practice word sounds and learn reading skills. Use the card below on your phone or tablet for free!
This card is based on scientific research, on "Persistence of Dyslexic's Phonological Awareness Deficits".
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